Projects
- Patient informationBeing a patient is intimidating enough, but it can become extra stressful when practical and logistical information is not easy to find. The goal of this project is to give those about to become patients a better user experience in finding the right information at the right point in their journey. I had an end-to-end involvement in the production of this content: from strategy to structure and page redesign, to fresh copy, video concept and social content.
Work history
Z
Z
Content ManagerZenith Media
London, United KingdomFull Time
B
B
Content editorBMI Healthcare
- London, United KingdomFull Time
- Content creation for digital channels: editorial, video, social
- Writing and researching engaging, SEO optimised copy for the web platform
- Leading content design projects to improve the user experience and simplify the information
- Content optimisation based on data-driven insights
- Video production: creative concepts, storyboarding
- Website content management
- Stakeholder engagement: working with various stakeholders across the business to support them with content and copy for their briefs
- Agency and supplier account management
Skills
- Writing
- Copywriting
- Editing
- Blogs
- Creative
- Email Marketing
- Marketing Strategy
- Social Media Marketing
- Web Content
- Office
- Word
- Content and Media Writing
- Copywriting
- Content Creation
- Content Design
- Data Analytics
- Behavioural Insight
Education
C
C
Advertising and MarketingCoventry University
- Coventry, United Kingdom