Avery Dennison
Corporate Identity - Proposal
Brief: Propose a pictogram system for Helly Hansen Workwear within a rebranding project.
Concept: Based on the different main areas within Helly Hansen Workwear a dynamic pictogram system was developed to communicate the areas in an easy manner. The system can be used on packaging, displaycards etc.
Art Direction/Graphic Design/Creative Lead: Ola Gillfelt
