Eugenia Martinez Barbazza

Eugenia Martinez Barbazza

Design Director | Branding & Design expertLondon, United Kingdom
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Eugenia Martinez Barbazza

Eugenia Martinez Barbazza

Design Director | Branding & Design expertLondon, United Kingdom
About me
As Designer & Creative Director, I lead and vision all creative expressions of a brand - from campaigns to sub-brands to international brand launches and strategy. I bring progressive design thinking and bold vision to the table. Nurture teams and talent to do the best work of their careers. Think holistically about brands experience. Thrive on delivering elegant and succinct creative solutions to complex briefs. Comfortable determining the future state of global iconic and dynamic brands in the Media and Entertainment industry.
Projects
  • This Is Sovereignty
    This Is SovereigntyBranding & Design for a unique project, a podcast sharing diverse stories. Empowerment, freedom, the infite strenght that unites us all and the concept to create a manifesto, a declaration of intentions. Past and future in the NOW are represented visually. The "Infinite" symbolises "ALL TIME", past-present-future in continuous motion. Layers of colours and shapes, repetition and gradients express this powerful statement. A continuous process of who we were, who we are now and who we become. A v
  • BadassGal Fearless Types
    BadassGal Fearless TypesHappy to be part of the amazing project of BadassGal by the Young Creative Council #FearlessTypes.
  • K!NGDOM Branding & Design
    K!NGDOM Branding & DesignDesign and development of the brand and visual identity for the indie band K!NGDOM. Their energetic beats are influenced by a variety of styles, including synthpop, electronic dance, electro-pop and indietronic. The concept is meant to spark their craft and passion, as well as the gifted world they conceive on each song. You can have the full experience by listening to their amazing tunes below.
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Projects credited in
  • What Makes you Tick?
    What Makes you Tick?What makes you tick? This remixed homage to Baby Driver was built from scratch, one sound effect at a time and tied together by a custom music bed. Our network’s May offering has never sounded so good.
  • TV3 Sport Rebrand
    TV3 Sport RebrandTv3 sport’s logo is at the core of the new identity as it hits the screens and impacts creating an instantly recognisable ripple effect of great sports content that goes far and wide. The impact acts like a wave that dynamically flows across all on and off-air elements. Shards reveal our popular games and events through glassy textures and a strong colour palette.
  • Make the logo bigger! Design & VFX Showreel
    Make the logo bigger! Design & VFX Showreel"Make the logo bigger" is our homage to all the hard-working talented people in our Design, Motion and VFX team.
  • Phoenix Title Sequence
    Phoenix Title SequenceFrom the story; to shooting; to the VFX; this original production is a tribute to the Scifi classics of the 1970s and 80s with a very modern theme. A nostalgic and surreal picture of what the world could be like in a very near future, this poignant title sequence presents the audience with a strong question: If you witnessed the world-destroying itself, would you act or leave?
  • #BadassBecause
    #BadassBecauseBadass Gal was set up on International Women’s Day in 2018. Their mission - to celebrate women not just for one day of the year, but every day. Focusing on junior and graduate talent, they promoted a single Badass Gal every day to celebrate their amazing achievements. With their one year anniversary coming up, Badass Gal asked photographer Marc Hayden and me if we would help them celebrate all the nominated women with an exhibit. #BadassBecause is a celebration of women who are not afraid to
  • #FearlessTypes
    #FearlessTypesWe have entered the new era. Now more than ever fearless, empowered women are pushing the boundaries of the creative industry and achieving the once impossible; rewriting the gender stereotypes. Designed by the Badass Gal community, this fashion collection – called Fearless Types – celebrates the new era for women and calls out to the next generation to be bolder, more fearless and ready to leave an even bigger mark. Together, we can rewrite the stereotypes forever. All profits raised fro
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Work history
    Modern Times Group MTG Limited logo
    Modern Times Group MTG Limited logo
    Graphic Design ManagerModern Times Group MTG Limited
    London, United KingdomFull Time
    I lead and mentor the motion and digital design team, managing multiple large projects, developing brand strategies, 360º campaigns and others for a wide number of in-house clients, media brands and streaming services. Working for Viaplay, one of the leading streaming services in the Nordics, I'm responsible for all the design output across the markets. Pitching, working with clients, production companies and marketing teams across Europe. I lead, conceptualize and create these projects from start to finish, always pursuing the highest level of design and functionality, managing budgets, client expectations and the team to achieve the best results.
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    Creative Director/ founderEugenia Barbazza Studio
    London, United KingdomFreelance
    Design Studio. Graphic Branding & Identity. A group of Latin American designers with different skills. A unique mix of strategy, design thinking and empathy, focusing on local brands, we aim to create engaging and meaningful projects that touch people's life.
Skills
  • Art Direction
  • Motion Design
  • Branding/rebranding
  • Branding
  • Graphic Design
  • Art and Creative Direction
  • Department Leadership
  • Lead Creative/designer
  • Senior Designer
  • Mentor
Education
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    Course in Brand Strategy and Brand IdentityForoalfa.org
     - London, United Kingdom
    Professors: Norberto Chavez and Raul Bellucia
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    Master's degree in Motion Graphics DesignEuropean Institute of Design
     - Madrid, Spain
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Awards
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    Winner Silver PromaxBDA GLOBAL EXCELLENCE AWARDS 2016Promax Awards
    Craft Categories: On-Air Illustration - "Christmas Ident: Snelandskab"
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    Winner Creativity International Design Awards 2016Creativity International Awards
    Best TV Design Award for Christmas Village Snelandskab Ident
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